Privacy Policy

Updated 06/01/2026

This Privacy Policy explains how VSBL LTD (“we”, “us”, “our”) collects, uses, stores, and protects your personal data when you use https://vsbl.co.uk (the “Website”) or engage with our services.

We are committed to protecting your privacy and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Data Controller

The data controller responsible for your personal data is:

VSBL LTD
71–75 Shelton Street
London WC2H 9JQ
United Kingdom

2. Personal Data We Collect

We may collect and process the following categories of personal data:

a) Information You Provide

  • Name

  • Email address

  • Phone number

  • Company name

  • Website URL

  • Any information you submit via contact forms, Calendly, onboarding forms, or emails

b) Client & Business Data

  • Billing information

  • Communications related to our Services

  • Login or access credentials provided for SEO work (e.g. CMS, analytics tools)

c) Technical & Usage Data

  • IP address

  • Browser type and version

  • Device information

  • Pages visited and interactions

  • Referring URLs

This data is typically collected via cookies, analytics tools, or server logs.

3. How We Use Your Data

We use your personal data for the following purposes:

  • To respond to enquiries and contact requests

  • To provide and manage SEO and digital marketing services

  • To onboard and communicate with clients

  • To issue invoices and process payments

  • To improve our Website, services, and user experience

  • To comply with legal or regulatory obligations

4. Legal Bases for Processing

Under UK GDPR, we rely on the following lawful bases:

  • Consent – when you submit a form or opt in to communications

  • Contract – where processing is necessary to deliver agreed Services

  • Legitimate interests – for business operations, analytics, and service improvement

  • Legal obligation – where required by law

5. Cookies and Tracking

Our Website uses cookies and similar technologies to:

  • Analyse Website traffic and usage

  • Improve performance and functionality

You can control or disable cookies through your browser settings.
For more information, see our Cookie Policy (if applicable).

6. Data Sharing

We do not sell your personal data.

We may share data only with trusted third parties where necessary, including:

  • Analytics providers (e.g. Google Analytics)

  • CRM, email, or scheduling tools

  • Payment processors

  • Professional advisers (e.g. accountants, legal advisers)

All third parties are required to handle your data in compliance with GDPR.

7. International Data Transfers

Some third-party services we use may store data outside the UK or EEA.

Where this occurs, we ensure appropriate safeguards are in place, such as:

  • Adequacy decisions

  • Standard contractual clauses

8. Data Retention

We retain personal data only for as long as necessary to:

  • Fulfil the purposes outlined in this Policy

  • Meet legal, accounting, or regulatory requirements

When no longer required, data is securely deleted or anonymised.

9. Your Data Protection Rights

Under UK GDPR, you have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request deletion of your data

  • Restrict or object to processing

  • Request data portability

  • Withdraw consent at any time

To exercise your rights, contact us using the details below.

10. Data Security

We implement appropriate technical and organisational measures to protect your personal data against:

  • Unauthorised access

  • Loss or misuse

  • Disclosure or alteration

However, no online transmission is completely secure, and we cannot guarantee absolute security.

11. Third-Party Links

Our Website may contain links to third-party websites. We are not responsible for their privacy practices or content.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page and take effect immediately.

13. Contact Us

If you have questions about this Privacy Policy or how we handle your data, contact:

VSBL LTD
71–75 Shelton Street
London WC2H 9JQ
United Kingdom